WEB EXPERIENCE ENABLED

WEB EXPERIENCE IMPROVEMENT SOLUTIONS
We believe in better websites through analysis. We don’t build websites, we make them better.
SEE OUR APPROACH
MORE THAN DESIGN
A lot more than design, Brightmill takes over two decades of web technology capabilities and distills them into a set of tools, techniques and solutions to improve key website experience metrics by 20-30%. Our 7 Forces approach addresses the most common website issues that block mid-market enterprises from nurturing competitive advantage via their customer web experience. At Brightmill we don’t build websites, we make them better.

WEBSITE HEALTH

Our Web Analysis provides unprecedented visibility into the 7 Forces where your website might be failing and what to do next.

CONTENT MANAGEMENT

Use Brightsuite to build visually with a comprehensive solution stack based on the most popular WCMS in the world.

MANAGED WEB

From the first time Brightsuite is provisioned, you realize this is a concierge level experience for support and managed hosting.

CLIENTS

WHY WEB EXPERIENCE IMPROVEMENT?
Web experience is a component of customer experience management – one of the greatest opportunities for competitive advantage today. Improvements in experience lead to more conversations and better conversions. Increased traffic and better conversions create a direct and measurable impact on the success of your digital marketing initiatives. Improved experience means higher revenue because more digital conversations convert to customer action. Increased brand impact means delighting your users and giving them emotional connection. Greater reach through improved digital accessibility creates a wide channel for those struggling with physical challenges. Overall, a larger pool of potential customers, more goodwill and less risk lead to better ROI and heightened efficiency across the entire digital marketing landscape.

START

01.

FREE WEB ANALYSIS

Request a free analysis now. We will use multiple tools and techniques to scan your website to check for patterns, specific issues and poor implementation. We will highlight a few items on our first call that will give you immediate benefit. This analyst assisted review is about advice, not selling, so you can trust the results.

02.

WEB HEALTH CHECK

Once you see website issues that impact your company, a more comprehensive check can be requested. Whether you choose the “light” analysis or a detailed read out, the baseline report can cover all 7 Forces or become more focused at your direction. This will give your team or partner agency massive knowledge about your website current state.

03.

DECISION

Once your website is analyzed, you will probably have some decisions to make. You may need a digital quality or governance program, ongoing security scanning, or more proactive website technology management. This is where you might entertain our in-house Brightsuite solution.

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WHAT PEOPLE ARE SAYING

“Brightmill has taken on a variety of website activities including providing security review, enabling complex content changes, coordinating with other vendors and more. They have taken a load off our team which allows us to focus on more strategic marketing issues.”

TOM WILLIAMS, VP of Marketing

Concurrent (NASDAQ: CCUR)

“Brightmill brings in a fresh perspective to our tools and technologies while ensuring our systems become more secure, stable and efficient. They make us better at what we do.”

CONNIE WALTERS, Sr. Director of Marketing

ARRIS (NASDAQ: ARRS)

“We worked with Brightmill to research alternatives for our software selection. They were thorough in both their industry research and understanding our unique needs to make sure the options presented aligned with our business goals. We came away more confident in our knowledge of the software available to us and would recommend them to others going through software selection in the future.”

JAMIE MILLING, Vice President of Innovation and Technology

Inspirien

“We enlisted Brightmill to help us elevate our website to better reflect our company’s offering and better engage with our clients, partners, and prospects. An important component of the new site was flexibility and ease of use. As we add partners, we need the ability to provide them with the tools and access they need to be successful. Not only did Brightmill deliver, they went above and beyond to help us get it right from design and functionality through security recommendations and launch support. The team at Brightmill really served as an extension of our team. We are extremely pleased with the results!”

KIM HUMPHRIES, VP Marketing & Business Development

NOW Corp

“We hired Brightmill to help us with our Intranet strategy. They were very meticulous in interviewing our employees to make sure the proposal met our needs. They thoroughly researched a number of options for us to consider based on our budget and long-term vision. They were able to provide some quick fixes to a couple of our immediate needs while we worked out our long-term Intranet strategy.”

MIKE EDGETT, VP Marketing

Movius

OUR WHY

Mid-market enterprises need to break through the noise in their respective industries, but marketing technology challenges can block your marketing efforts instead of enabling them. Ensuring a consistent web customer experience across a complex technology landscape leads to daunting challenges. These may range from mundane items such as broken links and misspellings to higher impact concerns like site speed, security gaps, conversion friction, SEO weakness or noncompliance with legal and regulatory standards.

Without an effective set of solutions to manage the areas of web content and digital quality numerous challenges will emerge as you attempt to meet new business requirements with integrations, updated content and effective campaigns.

By leveraging our tools and solutions you can quickly move up the maturity scale – away from technical pitfalls that drag on marketing productivity. This allows you to focus on providing consistent customer experiences which leads to better return on your web and technology investment.

MISSION
To make a better web Brightmill will empower business by distilling decades of digital experience into a world class set of solution offerings to improve web experience and insights.
VISION
To provide a highly capable set of solutions to marketing teams that enables them to amplify the web experience of their customers leading to more powerful connections.
GOALS
Generate higher return on investment for our customers. Provide servant leadership and guidance via truthful mentoring. Sell some, but listen more. Rationalize priorities and reduce the digital risk for customers.
PUTTING IT ALL TOGETHER
Put our customers on a path to digital success while giving back to our communities.
REACH OUT