InsightsThe Brightmill team offers decades of combined experience in digital marketing technology. We have seen up-close a very large number of projects that produced measurably successful and sustained outcomes, along with the challenges that must be overcome to achieve them. We enjoy sharing what we’ve learned about effectively leveraging digital technology to achieve marketing and corporate goals on pages that follow.
We’ve heard a lot about digital transformation. While that term is thrown around a lot, there are a few focused perspectives I like to consider when addressing a topic as broad and diverse as digital transformation.
The target release date for WordPress 4.7 is December 6, 2016. If upgrades are being put into place as they should, the platform will no longer handle image ALT attribute values the same way. As you probably know, even though it is a best practice, websites may not...
The 2016 election season is in full swing, and there are four main candidates for the office of the President of the United States. Hillary Clinton, Donald Trump, Gary Johnson and Jill Stein are all vying to become the CEO of our country. Of course, each of these...
Content Management System selection processes should support a long term view because the CMS system you land on will be with you for a while.
Saying that you think about web application security is not the same as actually doing web application security. Application security is tough and will likely continue to be until we have artificial intelligence guarding us (unless another, better AI is attacking?). For now, we need to think about security frameworks and execute against those frameworks to minimize the area available to attackers.
Web analysis involves assessing the overall effectiveness of your company’s web presence. A proper web analysis takes into account the questions and concerns of the business to formulate the analysis scope. In our recent video series, we focus on three key perspectives you may take of the challenge and what they mean to us.
Recently Acunetix provided some aggregated data from over 15,000 security scans performed over the past 12 months. The security stance of many sites still need a lot of work and web application attack surfaces are far too broad in aggregate. Among the findings, nearly half of the web applications scanned contained a high security vulnerability such as Cross-site scripting (XSS) or SQL Injection.
One of the best business investments to make is a good content management system (CMS system) for your website. Your website is a major communication tool for your business and your customers; ensuring your site is one people want to revisit and act on is very important.
If you have any doubts about whether someone is trying to compromise your web site, let me set your mind at ease. Yes, your site is under attack.
While this is not the only type of “cyberattack” going on at any given point in time, it is an important one to add to the risk mitigation list for Marketing. But don’t take my word for it, below I have documented some interesting sites showing visual attacks from around the world.